Fashion as an industry is challenging to say the least. You finally succeeded in creating your brand, have been around for a couple of years—but now what? Enter Lakmé Fashion Week. Their approach to nurturing the design community has been holistic right from the start, and their latest initiative will help upcoming designers take their work to the next level. The fashion week that prides at recognising fresh talent through its Gen Next initiative, has just launched ‘The Platform’—a program tailored to mentoring emerging designers who are pushing the boundaries of fashion.
While Gen Next continues to stay on the schedule to shine the spotlight on fresh talent, The Platform is a unique program that focuses on strengthening emerging designers that have been showcasing for up to five years. “Lakmé Fashion Week is committed to bringing new designer talent to the fore. Having successfully launched many of the most exciting labels, we want to now nurture and help support them with this exciting new program. We are happy to launch The Platform in association with Smartwater,” said Jaspreet Chandok, vice president and fashion head, IMG Reliance, of their initiative in collaboration with the US-based premium water brand that launched in India last year.
The designers who make the cut will not only be mentored by the best in the industry, but will also be showcasing at the upcoming winter/festive 2018 season for Lakmé Fashion Week. The theme for the debut show is “Inspired By The Clouds”.
Those interested in being a part of the program can sign register by June 30 at Lakmefashionweek.co.in
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