If you’re anything like us, you’ll click on Net-a-Porter with a specific new purchase in mind (we’re looking at you, Chloé C bag) and you’ll resurface four hours later with a whole lot more on your wish list. Your thumb may be sore from scrolling, but your basket will be full of joy. So what section do we head to first?
Shoes? Bags? Lingerie? Nope. It’s straight to “What’s New,” of course. But our journey doesn’t stop there—we go a level deeper. In the drop-down, there’s the “Smart Spends” section, and this is the place any fashion girl will feel most at home. It’s unquestionably smart—it houses all the items we’ve been eyeing up in recent weeks, in one easy to shop area… only they’re at slightly lower price points than some of the super-luxury goods on offer.
You’ll find yourself surrounded by fresh bits from cult brands including Ganni, Rejina Pyo, Staud and Nanushka, but they’re also in good company with longstanding labels like Chloé and Prada. We see it as the portal to finding all the latest It buys, and if you revisit it (which you will), you’ll soon realise it’s updated pretty regularly.
Want to make sure you haven’t missed any key trends? Use our spring/summer guide as a checklist.