With an increased global consciousness around fashion and sustainability, it’s never been more important to champion brands that are doing their bit for the environment. From the use of recycled materials to zero-waste garment construction, so many labels have created innovative ways to minimise their impact. And while there are several elements to ensuring a brand is sustainable, today we’re focusing on brands that are helping to reduce waste in the fashion industry.
Including Cro-Che, a newly launched brand that has waste mitigation built into its ethos; MaisonCléo, the buzzy French label beloved by influencers; and Ilk + Ernie, which purchases surplus fabric, below are three labels that know what it means to put sustainability at the forefront. While they might already be on your radar, keep scrolling to learn a little more about how these labels are working to reduce waste in the fashion industry.
Next up, the biggest S/S 20 fashion trends you need to know.