It is rare these days for any brand to exist without a social media presence, but that’s exactly what Bottega Veneta decided to do in January. The luxury brand, which experienced a boom in popularity ever since Daniel Lee became creative director, removed its social media channels, including Facebook and, perhaps more importantly for the fashion crowd, Instagram. The important thing to note here is that Bottega is very much the brand du jour. Along with Kering’s other golden jewel, Gucci, Bottega is leading the way thanks to Lee’s minimalist aesthetic that appeals to those still mourning Phoebe Philo’s departure at Celine. What's more, Bottega can easily boast having created some of the biggest ‘it’ bags over the past couple of years. But where do you go if social media, arguably the fi...
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