Monday, November 29

Tag: Onitsuka

Willow Smith Brings a Whole New Meaning to Outdoor Athleisure in Her Onitsuka Tiger Campaign
Fashion

Willow Smith Brings a Whole New Meaning to Outdoor Athleisure in Her Onitsuka Tiger Campaign

Willow Smith has joined forces with Japanese fashion brand Onitsuka Tiger for Fall 2020, posing for a series of amazing photos taken by Ellie Pritts before the coronavirus outbreak. Willow excites us with her own brand of athleisure through these images (some of which are psychedelic enough to be optical illusions). But her look is infused with Onitsuka's classically tough streetwear, although, in the campaign video you'll watch below, Willow grooves out to her own song "Poolside" from her album The Anxiety with Tyler Cole. So it's pretty safe to say this brand moment was heavily inspired by 19-year-old Willow, her connection with nature, and her overall world view. "Willow Smith is a woman blessed with universal humanism and excellent creativity, going beyond the limits of Generation Z...